What are You Known For?

Midas – mufflers

KFC -  fried chicken

Fed-Ex – overnight delivery

Wal-Mart – cheap prices

Oscar-Meyer – hot dogs

When someone mentions the name of a well known company to you, chances are an image or word will pop into your head. These images can be good or bad. What comes to mind when I say Enron? See?

Right now, if someone were to mention your name to a coworker or customer, an image or words will fill the movie screen in their mind. If you’re a hard working, conscientious person, that image will come up. If you are a slacker, that will come up too. The beauty of this is that you have a say in what images or words are associated with you. You don’t have total control, but you do have a say.

So if you want a customer to call your company back and ask for you again, (you do want customers asking for you, right?), you are going to behave in a certain manner around that customer. It’s sort of like dating. You go out with a girl who you really like a lot and you want to go out with her again. Everything you do on that date, you’ll do with the thought of going out with her again. That leaves a mark, doesn’t it?

See how this can work in a positive way for you?

Lets say you want to be known as the go to welder in your company. Right now however, you only have a year’s worth of experience. Start small. While you are building your welding skills, build you. No matter how talented you are, people will not want to deal with you if you are a butt head. Start small. Be respectful and nice to everyone who you come in contact with. Everyone. Never ever vary from this course. Stay on this track and you will be in demand for more than you can imagine. When the welding skill and experience kicks in, you will be the person everyone associates when the word welder is mentioned by your coworkers or customers.